You will love it!!
Make it a point! And...furthermore
...if you take the colectivo to Tulum, tell the driver that you want to go to Tulum
PUEBLO (town) or else he will assume that you want to go to the Ruins. And...
, while you are at it, ask him to drop you off at
Pollo Bronco in town. THE best chicken that you will ever eat...and I mean that.
Cheap, cheap, cheap, too.
You can eat it there, or ask 'para llevar' (to go) and take it to the beach with you as a picnic lunch.